80’s USA… a time and place of rapid innovation, globalization and unprecedented profits. To dominate this competitive industrial landscape, you’ll need to build a cutting-edge manufacturing powerhouse and cultivate a rolodex full of jet-setting business contacts. Welcome to the land of opportunity!
In pursuit of unprecedented profits, you’ll need to seize every opportunity to innovate and grow each business you’re tasked with managing. Ever dream of running a hub of automotive production? A world-class winery with sweeping vineyard vistas? A sprawling mining operation extracting and refining valuable minerals? Or an aviation enterprise that assembles airplanes that will soar through the skies of an increasingly interconnected world?
You’ll need to optimize your production chains, import and export goods within the global market, keep up to date with the latest and greatest technologies, maintain strong relations with the local government and expand your business network to stay on top. Make all the right decisions along the way and you just might be able fulfill your American dream.
RISE TO THE CHALLENGE
Conquer 15 unique and exciting scenarios in campaign mode, each with a different challenge. Alternatively, define your own path to success in sandbox mode.
OPTIMIZE YOUR PRODUCTION
Set up manufacturing businesses featuring factories, power plants, industrial furnaces and farms! Establish utility networks to power your industries, making use of the natural resources around you. Provide the media industry with televisions, cameras, vinyl records, cassettes, computers, and video game consoles. Get distilleries and breweries up and running to create drinks such as vodka, whiskey and beer. Churn out candy, toys, dyes, batteries and so much more!
IMPORT & EXPORT RESOURCES
Capitalize on the emerging global market by signing contracts with executives around the world. Import goods and resources to accelerate your production chains and export your products to make the big bucks!
RESEARCH TECHNOLOGIES
Build labs and set research strategies to help you acquire new technologies that will broaden your horizons and improve your production chains.
MAKE GLOBAL CONNECTIONS
Your social connections are vital – to stay on top you’ll need to know the right people and stay on their good side. Network with CEOs of other companies to trade in materials and finished products, and get introductions to their powerful friends in the industry.
MANAGE YOUR BUSINESS
Satisfy your board of directors by keeping your profit margins high and completing goals to ensure further investment. Don’t worry, you’re not alone out there – hire integral executives to expand your business and increase efficiency.
MAINTAIN CIVIC RELATIONS
Invest in the local town to keep your workers happy and ensure a strong relationship with the local government.
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News & Updates
2025-09-10
National Video Game Day Becomes a Full Week
Gaming has grown into a global phenomenon, so of course it earned its own special day! It first kicked off in the 1990s and was originally marked on July 8th, before officially moving to September 12th. To celebrate this year, we’re running a huge YUPLAY storewide promo! Everyone who places an order between 10.09 CET and 17.09 CET will be automatically entered — and at the end, 21 lucky winners will receive a full refund of their order.
Gamescom 2025 has been a total hit this month, so we dedicate our monthly recap rubric completely to it and the highlights we would like to present from it! Get ready for a grand total of 12 exciting news pieces around the latest hit titles, media as well as hardware and in general what you should be looking around for in the coming months and much more. From Borderlands 4 to Black Ops 7, from Little Nightmares III to Ninja Garden 4, and even some NVIDIA news…